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December 1997
In the U.S., the members of Bush require bodyguards to protect them from legions of crazed fans, while their fellow countrymen in the U.K. have only just begun to forgive them for making it big across the Atlantic, where many Britpop acts fail miserably. With the release of Deconstructed, on which Bushs single hits were remixed by the créme de la créme of mix-wizards such as Goldie, Tricky and Philip Steir, Bushs success continues to climb...
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Your tour was completely sold out. How do you feel about being Americas
darlings?
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We love playing live and I think every kid who plays an instrument always has that dream in his head to tour the States one day. You grow up dreaming about the mythos of Route 66. When youre actually on tour you soon find out that there is absolutely nothing glamorous about sitting in a tour bus for eight hours straight.
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It was exhausting. Sometimes I just felt like I couldnt do another gig. Then I went on stage and man, the audience, the feedback. It was like touching raw energy. When you go on stage, the adrenaline starts pumping and takes over. You get the feedback from the fans and you want to give your best. I cant describe it. Playing live is so much more rewarding than being in a studio. Some guys love to be in studios and they love the recording process, to see how a song or an album gets put together. Fair enough, but its not for me.
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You havent been releasing any new singles to speak of, and yet you worked on a remix album...
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Bush
Gavin Rossdale
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In the States, we've reached a stage where we needed to create a certain vacuum. We dont even manage to escape the fist album Sixteen Stones because people refuse to stop playing the singles of the first album. Were in a position where we cant release any new singles because there isnt enough room for any new singles.
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Also, it was an interesting idea, to try and mix two completely different genres, maybe influence the whole dance and techno scene with some good old fashioned rock. In a way, they are the old singles, but remixed theyve got a completely different slant which is certainly interesting.
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Bush is a British band, but you started out in the U.S. and then became one of the most successful British bands in the last 10 years. What made you decide to start in America?
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It was not so much a decision we made. It was more or less the only chance we had. We started out in England in 92, and I had already had two contracts with two different record companies. The singles didnt sell, and nobody wanted to touch me anymore. I was sort of damaged goods. The companies were very aware of us, and we had a good reputation as a live band, but there were rumors around like: Yes, he used to be good but you never know. He didnt sell. He might have potential but maybe the boy is already burned out. All the typical music biz crap and gossip. Our live gigs were always sold out, but we didnt have a record contract, and from playing live you cant survive, certainly not in England. We used to work in daytime jobs and play gigs at night. It was very exhausting and tiring. When Rob Kahane saw us and offered us a contract, we didnt think twice. It was more or less, Yeah, if they
want us in the States, of course well go! We recorded our first CD, Sixteen Stone, with a small budget and never dreamed that we would enjoy such a huge success. It was simply fantastic, but it was also a long and hard way to get there.
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For a while it looked pretty desperate. We had our contract and invested basically the whole budget and every single penny we owned into the album. We wanted to record a great album. It was a make or break situation, but we decided to risk it all and it paid out in the end. Even if it was really difficult for a while. Most of the members of Trauma died in a helicopter crash and those who survived didnt like the album and didnt want to release it because they thought it would flop. Some prints found their way to K-ROQ in L.A. and then it was pretty clear that it wouldnt flop and they had to release it. But before it was released we had over eight months of discussions and negotiations whether it should be released or not. We tried to extract the album, to buy it back from them and all that, and it looked almost hopeless for a while.
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In Europe it took a good deal longer for you to break through. How do you
explain that? Do you sound too American for the European audience?
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We didnt realize that it was such a big deal that our record was coming out in America. You know, good or bad, it was a big deal. If people didnt like it, they fucking hated it. In fact, it wasnt so hated. Spin gave us a good review and Rolling Stone gave us a terrible review and we were still number one in their readers poll.
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Also, in Europe we got blamed for our popularity in the States. And then it was fashionable to dis us. We were successful, that means an easy target. It really got to me for a while. It was the fact that we are British and preferred American rock. I never made a secret out of the fact that I dont like Britpop. Come on, Britpop isnt really music. When we started playing together as a band it was just the time when all the nationalistic crap in England started. You know the whole Britpop movement and we really didnt fit in there. They tried to free themselves from the American influences, didnt like U.S. guitar rock.
Just funny everywhere we go were an English band -- and Im not being nationalistic here, not like some other bands who blast the proud to be British stuff and do all that flag waving thing. But thats all in the past now. It just took us a bit longer in Europe, but I think its healthier anyway.
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Gavin, how do you feel about being 30? All grown up and mature now?
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Bush
Bush
Bush
Gavin Rossdale
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Age is a state of mind and 30 is just another number, nothing more and nothing less. Life is all about what you do with it, what you pack in and not about how much time has passed. What you did with your time is what really counts. Sometimes I wish Id be 19 again, but Im not sure that Id survive again. Sometimes I feel 19 again and thats fair enough. As long as I still get carded for cigarettes and booze Im not too worried. Music has nothing to do with age and music has always been what pulled me through. I used to be scared but Im not anymore. I think Im just about as old as I feel. Sometimes I feel 100 but the next day I feel like a teenager again.
Ive met some 16-year-olds who were mature, some 40-year-olds who were still young at heart and some people who were barely 20 and already old. Age is a state of mind.
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Are you OK now with being a sex symbol? A while ago you seemed a bit annoyed.
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Nothing I can do about it anyway. Its flattering and its certainly great for my ego. All the attention can be annoying and some of the mail I get... I think there is certainly something wrong with people who send me their worn underwear or pornographic photographs. It really doesnt do anything for me. But I also get some of the most beautiful poems. Thats amazing. Sometimes I have days where I avoid mirrors, but everybodys got those days. I dont think Im different from anybody else.
Being a sex symbol, I actually dont even know what that means. I always thought Cohen was one hell of a sexy guy and look at him, wowee, he got laid well. I think hes had some of the most interesting and beautiful women. Or Bob Dylan, the guy just had that certain something. Hendrix too. The way he moved, the way he played his guitar. It wasnt a smooth sexiness. Their music and their lyrics were sexy. Ive always been a sucker for great lyrics. Its OK if I get compared with them. I feel flattered, more than flattered.
But you know what? Remember the Cohen song "Chelsea Hotel #2"? When he sings, You told me again youd prefer handsome men, but for me youd make an exception or Were ugly but we have the music, I thought that was a bit cheap. He knew that he was a great looking guy and he was just playing it down, but then who the hell am I to judge? He probably was just fishing for compliments and we all need reassurance from time to time. Im having my days where I feel awful, horrible. But thats something everybody has.
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